Browsing Category

Press

Events, Food & Drink, Press

Peruvian gastronomy by Chef Diego Muñoz at Pastor in Helsinki

Peruvian superstar Chef Diego Muñoz arrived in Helsinki on October 5. For two nights -on October 6 and October 7- Pastor restaurant guests will have the opportunity to enjoy an eight-course tasting menu created by Chef Muñoz and Pastor’s Head Chef Robert Von Bell. Pastor is known for Nikkei cuisine, the Japanese-Peruvian fusion sensation, that is taking the world by storm in the heart of Helsinki.

In 2016, nomad Chef Muñoz (a Peruvian Indiana Jones!) started his World Culinary Tour ready to explore Europe, South, Central and North America, Asia and the Middle East through 22 different culinary projects across the world. Helsinki is one of the world’s food capitals on Chef Muñoz’s map of world culinary exploration.

Continue Reading

Consumer goods, Electronics, Health services, Internet, Press, Tech & Gadgets, Watches

Insights from Fujitsu Forum 2014

One of the brightest minds in today’s IT world is Dr. Joseph Reger, Chief Technology Officer (CTO) with various Fujitsu entities since 2002. As of August 1, 2014 he was appointed as CTO for Fujitsu’s Europe, Middle East, India and Africa (EMEIA) region. I had the pleasure of listening to Dr. Reger for the first time four years ago and ever since I always make sure to get a front seat to attend his keynotes. This year the opportunity to listen to his brilliant thoughts filled with unique insights and humour happened during the Fujitsu Forum 2014 in Munich, Germany.

On Day 0, during the press conference, Dr. Joseph Reger spoke about the Internet of Things and Digital Transformation and distinguished between ‘Digital Business vs. Digitalized Business‘. For instance, Starbucks offers an analog product (coffee) with a number of digitalized services developed around the analog product which include wifi, online meetings, big data analysis, products will become services.

Dr. Reger’s contribution in developing Fujitsu’s Cloud Computing Strategy is instrumental and in currently he is focusing on the Internet of Things and Industry 4.0 topics. Industry 4.0 is a term coined in Germany but it has rapidly spread in other nations to be defined as such ‘Industry 4.0 is part of the entire Digital Transformation value chain using IoT technology (not industry automation)’ In German, he term ‘Industrie 4.0’ refers to the fourth industrial revolution, a new wave of technological changes that will decentralize production control and trigger a paradigm shift in manufacturing. The first industrial revolution was the mechanization of production using water and steam power, it was followed by the second industrial revolution which introduced mass production with the help of electric power, followed by the digital revolution, the use of electronics and IT to further automate production. Continue Reading

Business, Events, Interview, Press

Lessons for success from a homeless turned multi-millionaire!

Dani Johnson from USA visited Finland for the first time on March 25 to speak on the Millionaire Bootcamp event organised by graduate students of HAAGA-HELIA University of Applied Sciences together with young entrepreneurs from other Universities.

Dani Johnson’s story is the typical ‘from rags to riches’ narrative that encapsulates the American dream. Johnson grew up on welfare, was pregnant with her first child at 17, and homeless at 21.

“I grew up in a drug-infested and abusive home, I was the kid that was made fun of and not a person of vision until at age 19 I was introduced at some business concepts. After trial and error starting various businesses, I became a millionaire by age 23 by marketing a product from my car trunk. Today I travel all over the world and help people start and grow their business,” said Johnson in the press conference held before her 3-hour talk in front of a packed auditorium at HAAGA-HELIA Haaga Campus.

Lessons about finance and education

“In USA and in many countries around the world, from primary school until the 12th grade there are 14,000 hours of lessons without a single class teaching basics of money, about wise versus foolish spending, on becoming an entrepreneur or an investor. There is a prevailing mindset of spent, spent, spent without vision of future. We learn the poorest financial habits and people skills at school,” says Johnson.

Johnson thinks that the high-quality and free-of-charge education should be taking into advantage in order for people to invest in improving their knowledge and skillset and achieve results.

“The system is broken and is designed for people to fail. Our country was set up like this on purpose. They wanted a small elite class and a larger class of the masses to work for the elite. I was a part of the larger class, which was kept uneducated in order to spend their money foolishly. As I travel around the world, I realise that people lack communication, emotional, relationship and people skills and, therefore, are unable to solve their problems,” explains Johnson mentioning that she teaches those skills in her trainings all over the world. “If we were equipped with conflict resolution skills and able to understand different people personalities, we would be more successful people,” she continues.

Last, Johnson emphasized that ‘poverty mentality’ leads people to accumulate debt. Thinking that money will last forever and spending foolishly is a ‘poverty mentality’. She referred to money as a ‘seed that is looking for a place to go’ and emphasized that it is important for people to ‘know how to make money, how to keep it and how to grow it’. “Wealth is generational, it can be passed down –not given– to the next generation along with equipping our children with skills on how to save and invest money. This is how we are grooming our children for success,” remarks Johnson.

A dyslexic international best-selling author

Being dyslexic and without attending college, Johnson read her first book at age 21. However, she has read the Bible cover to cover 9 times and has been influenced by Dale Carnegie’s best-selling self-help book ‘How to Win Friends and Influence People’. “This book has tremendously changed my life when I was homeless. I decided to buy it at the grocery store instead of food. The first 3 chapters showed me why I was homeless. ‘Do not criticize, condemn and complain’: that’s all I ever did! No wonder no one wanted to help me. Also, I like to read biographies of successful people. Nelson Mandela inspires me and I have been studying his life. You need to study success in order to become successful,” explains Johnson.

Dani Johnson is a dynamic, thought-provoking speaker on the international circuit, a best-selling author, an international radio talk-show host, success coach, business, financial and relationship marketing expert. She is also a mother of 5 and a grandmother of 5 and a committed philanthropist.

Johnson is currently on a tour in Europe. She has visited the Russian Federation and Latvia prior to her visit in Finland. Her next stop on March 30 is London.

Dani Johnson has been interviewed on The Oprah Winfrey Show, Good Morning America, Forbes, Fox & Friends, and was the season-premier star of ABC’s tv show Secret Millionaire.

Press

FORUM’s getting a face lift!

FORUM Shopping Centre has been an integral part of city life and urban culture of Helsinki.  FORUM, anchored at the heart of the capital of Finland, proudly offers a unique mix of stores catering to sophisticated shoppers, families with young children and international visitors.

FORUM is the only shopping centre that throughout its existence had the same name, was located at same place and had the same ownership background.

The idea of creating a shopping centre in the heart of Helsinki was born already on Amos Anderson’s mind in the 1930’s. Amos Anderson was a successful businessman, a patron of the arts and culture as well as an active figure in Finland’s politics. Anderson has been the biggest entrepreneur in Finnish lithography. Anderson established the Föreningen Konstsamfundet Foundation in 1940 to promote Swedish-language culture in Finland, including music, literature, visual arts, theatre, vocational education and publishing through annual grants. Currently, the Konstsamfundet Foundation owns 65% of FORUM. Anderson had planned that the shopping centre would be ready in the summer of 1941 and open for the Summer Olympics. Unfortunately, the war delayed his plans and the official opening was in the 1952 Summer Olympics held in Helsinki.

Today’s FORUM dates back to 1985, when the shopping centre undergone a major renovation. The current challenge is FORUM’s renovation that started already earlier this year and is expected to end in 2014. FORUM will be expanding a floor down and a floor up. The restaurant world is moving up from the bottom floor where it is currently located to the 3rd floor known as Kukontori. The storage facilities in the basement will be transformed into shops. During the period 2012-2015, FORUM Shopping Centre will expand 8000 m2, which is approximately the size of 20 new stores.

After the renovation, FORUM will be transformed into a more customer-friendly place where visitors could easily locate the stores. The brand new FORUM will be focusing on three key themes: fashion, dining and leisure!

Text: Chryssa Skodra

Photo: Kim Ekman (Vision51)

Köpcentret Forum har varit en integrerad del av stadslivet och urban kultur i Helsingfors. Forum förankrad i hjärtat av huvudstaden i Finland, stolt erbjuder en unik mix av butiker skräddarsytt för sofistikerade shoppare, familjer med småbarn och internationella besökare.

Dagens Forum går tillbaka till 1985, då köpcentret genomgick en stor renovering. Den aktuella utmaningen består av Forums renovering som startade redan tidigare i år och väntas avslutas år 2015. Forum kommer att utöka en våning ned och en våning upp. Restaurangvärlden flyttar sig upp från bottenvåningen där det för tillfället är till 3:e våningen som kallas Kukontori. Lagringsanläggningar i källaren kommer att omvandlas till butiker. Under perioden 2012-2015 kommer köpcentrumet Forum att utöka 8000 m2, vilket är ungefär lika stort som 20 nya butiker. Efter renoveringen kommer Forum at omvandlas till en mer kundvänlig plats där besökarna kan lätt hitta butikerna. Den helt nya Forum kommer att fokusera sig på tre huvudteman: mode, mat och fritid!

Text (in English): Chryssa Skodra

Translation (in Swedish): Kim Ekman

Photo: Kim Ekman (Vision51)

Press

Maria Montazami at Forum!

FORUM Shopping Centre flooded with people yesterday around noon when millionnaire Swedish housewife Maria Montazami visited the Make Up Store to sign autographs.

There are2 lipsticks with the signature of Maria Montazami available in Forum’s Make Up Store and KICKS as well as a black bling-bling lip kit including a lip liner pen that was sold yesterday in both stores for 49€ (norm. 77€).

Maria said that nude lipstick shades are perfect for brides this coming summer. “Life is beautiful, you are beautiful!” said Maria to the audience when she arrived.

Maria Montazami was followed by a TV crew that was filming her meeting the fans, taking pictures with them and signing autographs! Security men were present to ensure everything goes smoothly.

Text: Chryssa Skodra

Photos: Liisa W.

FORUM Shopping Centre flooded with people yesterday around noon when millionnaire Swedish housewife Maria Montazami visited the Make Up Store to sign autographs.

There are2 lipsticks with the signature of Maria Montazami available in Forum’s Make Up Store and KICKS as well as a black bling-bling kit lip kit including a lip liner pen that was sold yesterday in both stores for 49€ (norm. 77€).

Maria said that nude lipstick shades are perfect for brides this coming summer. “Life is beautiful, you are beautiful!” said Maria to the audience when she arrived.

Maria Montazami was followed by a TV crew that was filming her meeting the fans, taking pictures with them and signing autographs! Security men were present to ensure everything goes smoothly.

Text: Chryssa Skodra

Photos: Liisa W.

Make up, Men's fashion, Press, Women's fashion

Welcome to Hiusfashion!

On February 1st Hiusfashion hair and nail salon opened its doors near FORUM’s Kukontori in Yrjönkäytävä! This is the third Hiusfashion salon owned by Satu Stefanovic and Nenad Stefanovic. The first store opened in Ruoholahti and the second one in Espoo. Having established a loyal clientele, entrepreneur and hair stylish Satu decided to open a third store with her husband in FORUM that bustles with passersby every day!

I got the chance to talk with Satu and get to know her story. Satu wanted to be a hairdresser since childhood. Then, she changed her mind and decided to study textile design but soon hairstyling won her over. She is obviously a creative person that likes to use her hands and a smart and hard-working entrepreneur who uses her brains!

Chryssa: Hiusfashion has its own loyal customers over all those years you are operating, why would new customers choose you?

Satu: My goal is to be there where there are lots of people, when people passing by and they can drop in. In Hiusfashion, we have non-stop available times without booking an appointment. We never overbook our book so that customers that easily drop in! People nowadays are working alot and they might have a 30-minute slot available that could use for having a haircut. We have received lots of positive feedback about this and we plan to keep it this way!

Satu and Nenad have been working hard to make the grand opening of Hiusfashion in FORUM in time and in style. FORUM’s new salon is “modern, stylish and cozy, not too much, not intimidating”, says Satu. Indeed the store looks classy and elegant and it feels welcoming.

Nenad Stefanovic is Satu’s business and life partner. Originally from Serbia, he came to Finland to work as a basketball coach. Serbia is a country with strong tradition in basketball.

Chryssa: There are many hair salons in the centre of Helsinki. How do you differentiate from the competition?

Nenad: The strategy we have been developing is that every customer is special! That’s why we are not afraid of competition. People are asking value for money and we are offering that. We are not trying to overcharge the customers and offer cheap service. We are insisting on service not selling, not putting shampoos under their nose. At the moment, Hiusfashion Forum has 10 stations, 5 hair stylists and colorists and 1 manicurist.

Antonio Flores belongs in the workforce of Hiusfashion Forum.

Chryssa: Antonio, tell me about your background? What made you become a hairdresser?

Antonio: I grew up in Ecuador, I remember when I was 6 years old cutting my sisters’ hair. My mother wanted me to work at the bank. I actually graduated as a public accountant but I hated. I was hairdressing without my mother knowing. Ecuador is a mucho culture and male hairdressers are not seen in a good light.

Chryssa: What actually brought to Finland, Antonio?

Antonio: Marriage! I met my husband 15 years ago in Colombia. I am 34 years old now..

(Note: Antonio is the partner of this year’s Presidential Election candidate Pekka Haavisto.)

Chryssa: I see, how long you have been working with Satu in Hiusfashion?

Antonio: I have been working with Satu for 1,5 years now. It is really fun working with her. She is a great boss! And our new Hiusfashion salon in FORUM looks fantastic!

Chryssa: What are the cultural differences you have identified being from Ecuador but living in Finland for a long time?

Male hairdressers have been around the world for a long time now, still in Finland it is not so common. Also, in Latin America, service is more personal. In Finland, I have customers that we have developed a close friendship and we talk about personal issues. But, I tell my customer if you want to talk to me, it is fine; if you don’t want to talk, no problem, just relax! And, lastly, the hairtypes are of course different in various countries. I have learnt to deal with those differences. Plus, most of my own customers are foreigners!

Text: Chryssa Skodra

Photos: Kim Ekman (Vision51)

On February 1st Hiusfashion hair and nail salon opened its doors near FORUM’s Kukontori in Yrjönkäytävä! This is the third Hiusfashion salon owned by Satu Stefanovic and Nenad Stefanovic. The first store opened in Ruoholahti and the second one in Espoo. Having established a loyal clientele, entrepreneur and hair stylish Satu decided to open a third store with her husband in FORUM that bustles with passersby every day!

I got the chance to talk with Satu and get to know her story. Satu wanted to be a hairdresser since childhood. Then, she changed her mind and decided to study textile design but soon hairstyling won her over. She is obviously a creative person that likes to use her hands and a smart and hard-working entrepreneur who uses her brains!

Chryssa: Hiusfashion has its own loyal customers over all those years you are operating, why would new customers choose you?

Satu: My goal is to be there where there are lots of people, when people passing by and they can drop in. In Hiusfashion, we have non-stop available times without booking an appointment. We never overbook our book so that customers that easily drop in! People nowadays are working alot and they might have a 30-minute slot available that could use for having a haircut. We have received lots of positive feedback about this and we plan to keep it this way!

Satu and Nenad have been working hard to make the grand opening of Hiusfashion in FORUM in time and in style. FORUM’s new salon is “modern, stylish and cozy, not too much, not intimidating”, says Satu. Indeed the store looks classy and elegant and it feels welcoming.

Nenad Stefanovic is Satu’s business and life partner. Originally from Serbia, he came to Finland to work as a basketball coach. Serbia is a country with strong tradition in basketball.

Chryssa: There are many hair salons in the centre of Helsinki. How do you differentiate from the competition?

Nenad: The strategy we have been developing is that every customer is special! That’s why we are not afraid of competition. People are asking value for money and we are offering that. We are not trying to overcharge the customers and offer cheap service. We are insisting on service not selling, not putting shampoos under their nose. At the moment, Hiusfashion Forum has 10 stations, 5 hair stylists and colorists and 1 manicurist.

Antonio Flores belongs in the workforce of Hiusfashion Forum.

Chryssa: Antonio, tell me about your background? What made you become a hairdresser?

Antonio: I grew up in Ecuador, I remember when I was 6 years old cutting my sisters’ hair. My mother wanted me to work at the bank. I actually graduated as a public accountant but I hated. I was hairdressing without my mother knowing. Ecuador is a mucho culture and male hairdressers are not seen in a good light.

Chryssa: What actually brought to Finland, Antonio?

Antonio: Marriage! I met my husband 15 years ago in Colombia. I am 34 years old now..

(Note: Antonio is the partner of this year’s Presidential Election candidate Pekka Haavisto.)

Chryssa: I see, how long you have been working with Satu in Hiusfashion?

Antonio: I have been working with Satu for 1,5 years now. It is really fun working with her. She is a great boss! And our new Hiusfashion salon in FORUM looks fantastic!

Chryssa: What are the cultural differences you have identified being from Ecuador but living in Finland for a long time?

Male hairdressers have been around the world for a long time now, still in Finland it is not so common. Also, in Latin America, service is more personal. In Finland, I have customers that we have developed a close friendship and we talk about personal issues. But, I tell my customer if you want to talk to me, it is fine; if you don’t want to talk, no problem, just relax! And, lastly, the hairtypes are of course different in various countries. I have learnt to deal with those differences. Plus, most of my own customers are foreigners!

Text: Chryssa Skodra

Photos: Kim Ekman (Vision51)

Press

Chryssa meets the president!

In FORUM’s Kukontori there has been for several days one of the many Café Niinistö that exist all over Finland. Café Niinistö serves as a meeting place for Sauli Niinistö’s 2012 presidential election campaign.

Free coffee and S-shaped (‘S’ stands for Sauli’s) homemade cookies are served by enthusiastic volunteers that can answer to the public’s questions about presidential candidate Sauli Niinistö. I met with volunteer Tuija Saukkonen at Café Niinistö in FORUM’s Kukontori who offered all her spare time supporting Niinistö’s campaign.

I have decided not to follow all what is being written in the press and on the Internet but of course I follow major newspapers and hear lots of discussions here at Café Niinistö since people are eagerly discussing about the latest polls that show Sauli in the lead”, comments Tuija.

“The President is the value leader of Finland. Niinistö has the power to unite people. He can be the President of all Finland from Helsinki to Lapland!”, says Tuija when I ask her about how she believes Niinistö makes a difference and is suitable for the highest position of Finland’s democracy.

Sauli Niinistö from the National Coalition Party and Finland’s former Minister of Finance is running for office along with Pekka Haavisto from the Green League and Finland’s former Minister of the Environment.

Sauli Niinistö won the first round with 37.0% of the public’s vote and is facing off against Pekka Haavisto, who got 18.8% of the votes, in the second round, which is held tomorrow on February 5.

Text: Chryssa Skodra

Photos: Kim Ekman (Vision51)

In FORUM’s Kukontori there has been for several days one of the many Café Niinistö that exist all over Finland. Café Niinistö serves as a meeting place for Sauli Niinistö’s 2012 presidential election campaign.

Free coffee and S-shaped (‘S’ stands for Sauli’s) homemade cookies are served by enthusiastic volunteers that can answer to the public’s questions about presidential candidate Sauli Niinistö. I met with volunteer Tuija Saukkonen at Café Niinistö in FORUM’s Kukontori who offered all her spare time supporting Niinistö’s campaign.

I have decided not to follow all what is being written in the press and on the Internet but of course I follow major newspapers and hear lots of discussions here at Café Niinistö since people are eagerly discussing about the latest polls that show Sauli in the lead”, comments Tuija.

“The President is the value leader of Finland. Niinistö has the power to unite people. He can be the President of all Finland from Helsinki to Lapland!”, says Tuija when I ask her about how she believes Niinistö makes a difference and is suitable for the highest position of Finland’s democracy.

Sauli Niinistö from the National Coalition Party and Finland’s former Minister of Finance is running for office along with Pekka Haavisto from the Green League and Finland’s former Minister of the Environment.

Sauli Niinistö won the first round with 37.0% of the public’s vote and is facing off against Pekka Haavisto, who got 18.8% of the votes, in the second round, which is held tomorrow on February 5.

Text: Chryssa Skodra

Photos: Kim Ekman (Vision51)

Press

The new face blogging!

I had the honor to be interviewed by Finland’s biggest English-language newspaper, the SixDegrees and I made it to the cover, too! When I saw my face on the cover of SixDegrees a few weeks ago, I had tears in my eyes! SixDegrees is my favourite newspaper. It is aimed at internationally-oriented and active people interested in Finland’s multicultural scene.

SixDegrees has an average print run of 50,000 copies, which can be found in 500 distribution points in the Greater Helsinki region, Tampere, Turku, Oulu and Jyväskylä. So, my face is on all of those copies! I have to bring one copy to my parents!

Heather Sutherland, the writer of the article, has done an excellent job writing about blogging as a phenomenon that is growing into mainstream media.

Here is a small part of her story and my interview:

As blogging becomes more mainstream, is it also becoming something you could make a living from?

Blogging has left behind its late ‘90s stereotype of being something that geeky teenage boys do in their bedrooms, and is now a firm part of modern day culture enjoyed by people from all walks of life. Business bloggers, fashion bloggers, health and fitness bloggers, parent bloggers, expat bloggers, political bloggers, technology bloggers; millions of people around the globe use blogs to share ideas and information.

“I’ve received tons of email from the four corners of the earth from Finnish expats, international visitors and foreigners living in Finland that could relate to my stories on my original Finnish blog about life in Rovaniemi,” explains professional blogger, journalist and Spin FM radio host Chryssa Skodra.

Skodra, who currently blogs for FORUM Shopping Centre in Helsinki, and for Fujitsu as a brand ambassador, first started blogging when she was at university in Athens, receiving considerable media attention for her efforts. After sharing her thoughts about life in Rovaniemi when she lived there, she now blogs about technology and fashion.

“It is a dream come true!” Skodra exclaims, when asked what it’s like to be paid to blog. As FORUM’s first ever English-language blogger, Skodra writes about fashion, lifestyle trends and events that take place at the shopping mall. “I interview shop managers, personnel and visitors, try the services and products that FORUM offers and report back to the world.”

“It is hard work though,” she continues. “I am not writing one or two sentences and uploading bad quality photos snapped on a phone. I have a high quality standard, therefore it is time and energy consuming to come up with an interesting concept for my next blog post, to contact and arrange interviews, borrow clothes and products for photo shoots and work on the aesthetics with my photographer, Kim Ekman.”

In keeping with her passion for blogging, Skodra has also been chosen to be one of Fujitsu’s brand ambassadors. “In Autumn 2010, 53 people from 8 countries were selected as Insiders (bloggers) and brand ambassadors for Fujitsu. We were given a specific model of Fujitsu Lifebook laptop and we had to test and review it for our LIFEBOOK4Life blog. They even flew me to the CeBIT 2011 in Hannover, Germany for the world’s largest IT trade fair to interview IT experts.”

To read the full story, click this link: The new face of blogging


I had the honor to be interviewed by Finland’s biggest English-language newspaper, the SixDegrees and I made it to the cover, too! When I saw my face on the cover of SixDegrees a few weeks ago, I had tears in my eyes! SixDegrees is my favourite newspaper. It is aimed at internationally-oriented and active people interested in Finland’s multicultural scene.

SixDegrees has an average print run of 50,000 copies, which can be found in 500 distribution points in the Greater Helsinki region, Tampere, Turku, Oulu and Jyväskylä. So, my face is on all of those copies! I have to bring one copy to my parents!

Heather Sutherland, the writer of the article, has done an excellent job writing about blogging as a phenomenon that is growing into mainstream media.

Here is a small part of her story and my interview:

As blogging becomes more mainstream, is it also becoming something you could make a living from?

Blogging has left behind its late ‘90s stereotype of being something that geeky teenage boys do in their bedrooms, and is now a firm part of modern day culture enjoyed by people from all walks of life. Business bloggers, fashion bloggers, health and fitness bloggers, parent bloggers, expat bloggers, political bloggers, technology bloggers; millions of people around the globe use blogs to share ideas and information.

“I’ve received tons of email from the four corners of the earth from Finnish expats, international visitors and foreigners living in Finland that could relate to my stories on my original Finnish blog about life in Rovaniemi,” explains professional blogger, journalist and Spin FM radio host Chryssa Skodra.

Skodra, who currently blogs for FORUM Shopping Centre in Helsinki, and for Fujitsu as a brand ambassador, first started blogging when she was at university in Athens, receiving considerable media attention for her efforts. After sharing her thoughts about life in Rovaniemi when she lived there, she now blogs about technology and fashion.

“It is a dream come true!” Skodra exclaims, when asked what it’s like to be paid to blog. As FORUM’s first ever English-language blogger, Skodra writes about fashion, lifestyle trends and events that take place at the shopping mall. “I interview shop managers, personnel and visitors, try the services and products that FORUM offers and report back to the world.”

“It is hard work though,” she continues. “I am not writing one or two sentences and uploading bad quality photos snapped on a phone. I have a high quality standard, therefore it is time and energy consuming to come up with an interesting concept for my next blog post, to contact and arrange interviews, borrow clothes and products for photo shoots and work on the aesthetics with my photographer, Kim Ekman.”

In keeping with her passion for blogging, Skodra has also been chosen to be one of Fujitsu’s brand ambassadors. “In Autumn 2010, 53 people from 8 countries were selected as Insiders (bloggers) and brand ambassadors for Fujitsu. We were given a specific model of Fujitsu Lifebook laptop and we had to test and review it for our LIFEBOOK4Life blog. They even flew me to the CeBIT 2011 in Hannover, Germany for the world’s largest IT trade fair to interview IT experts.”

To read the full story, click this link: The new face of blogging


Events, Make up, Press, Women's fashion

Style It!

Today, October 21,  the winner of the ‘Style It! Fashion Competition’ was announced and received great prizes from Cubus, Vagabond, Glitter and Yves Rocher!

Style It! took place in FORUM Shopping Centre last week on October 14 from 14:00-16:15 at the Restaurant World. During the ‘Style It!’ event 8 contestants showed their styling skills on stage by styling models with clothes from Cubus, accessories from Glitter, shoes from Vagabond and make-up from Yves Rocher!

Professional fashion people and make-up artists judged the selection of outfits and make-up choices of the contestants and shared their professional tips about the trends of autumn/winter 2011 live on FORUM’s stage at 0 floor. Yves Rocher’s star make-up artist Mariela Sarkima, who created the Official ELLE Style Awards make-up looks was also on ‘Style It!’ stage and offered make-up tips to the contestants.

The first ever Style It! event was organized by a team of students from HAAGA-HELIA University of Applied Sciences under my supervision. I forget to mention that apart from FORUM’s blogger, I’m a teacher at HAAGA-HELIA Porvoo Campus and Haaga Campus! Here are my star students: (from left to right) Violeta, Vânia, Dominika, Marios (team leader), Liina, Tiina!

‘Style It!’ was hosted by MTV3 and Spin FM hostess Jutta Hämäläinen and Mister Gay Finland 2011 Jussi Laitinen. Here they are backstage preparing for the event:

The event closed  ‘My First Band’ who played songs from their latest album, while dozens of FORUM’s visitors were dancing to the beat overlooking what’s happening in the heart of FORUM!

The winner was chosen by public vote at the Style It! event facebook page where people click ‘Like’ on their favourite outfits! Event can be found here! All participants received goodie bags from the event partners.

The first-ever winner was showered by special prizes and giftcards from Yves Rocher, Glitter, Cubus and Vagabond.

Text & Photos: Chryssa Skodra

Today, October 21, the winner of the ‘Style It! Fashion Competition’ was announced and received great prizes from Cubus, Vagabond, Glitter and Yves Rocher!

Style It! took place in FORUM Shopping Centre last week on October 14 from 14:00-16:15 at the Restaurant World. During the ‘Style It!’ event 8 contestants showed their styling skills on stage by styling models with clothes from Cubus, accessories from Glitter, shoes from Vagabond and make-up from Yves Rocher!

Professional fashion people and make-up artists judged the selection of outfits and make-up choices of the contestants and shared their professional tips about the trends of autumn/winter 2011 live on FORUM’s stage at 0 floor. Yves Rocher’s star make-up artist Mariela Sarkima, who created the Official ELLE Style Awards make-up looks was also on ‘Style It!’ stage and offered make-up tips to the contestants.

The first ever Style It! event was organized by a team of students from HAAGA-HELIA University of Applied Sciences under my supervision. I forget to mention that apart from FORUM’s blogger, I’m a teacher at HAAGA-HELIA Porvoo Campus and Haaga Campus! Here are my star students: (from left to right) Violeta, Vânia, Dominika, Marios (team leader), Liina, Tiina!

‘Style It!’ was hosted by MTV3 and Spin FM hostess Jutta Hämäläinen and Mister Gay Finland 2011 Jussi Laitinen. Here they are backstage preparing for the event:

The event closed ‘My First Band’ who played songs from their latest album, while dozens of FORUM’s visitors were dancing to the beat overlooking what’s happening in the heart of FORUM!

The winner was chosen by public vote at the Style It! event facebook page where people click ‘Like’ on their favourite outfits! Event can be found here! All participants received goodie bags from the event partners.

The first-ever winner was showered by special prizes and giftcards from Yves Rocher, Glitter, Cubus and Vagabond.

Text & Photos: Chryssa Skodra

Events, Make up, Press, Women's fashion

Win ELLE Style Awards official Yves Rocher make-up!

This year I was invited to ELLE Style Awards gala, the biggest fashion event of the year!

Yves Rocher was the main make-up partner and all the models of the fashion show were made-up using Yves Rocher products.

For a chance to WIN! fabulous Yves Rocher make-up sets from the official looks shown below answer to this question:

♦ In which floor is Yves Rocher store located in FORUM?

a) 0. floor

b) 1. floor

c) 2. floor

Send your answers at me Chryssa at chryssa@spinfm.fi with your personal details (name, surname, tel. no, date of birth, valid email address).

Mariela Sarkima, make-up artist, blogger and author of the Make Up Bible, created The Official ELLE Style Awards Make-up Looks! Here there are:

This year I was invited to ELLE Style Awards gala, the biggest fashion event of the year!

Yves Rocher was the main make-up partner and all the models of the fashion show were made-up using Yves Rocher products.

For a chance to WIN! fabulous Yves Rocher make-up sets from the official looks shown below answer to this question:

♦ In which floor is Yves Rocher store located in FORUM?

a) 0. floor

b) 1. floor

c) 2. floor

Send your answers at me Chryssa at chryssa@spinfm.fi with your personal details (name, surname, tel. no, date of birth, valid email address).

Mariela Sarkima, make-up artist, blogger and author of the Make Up Bible, created The Official ELLE Style Awards Make-up Looks! Here there are: